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iMedia Connection: Roxio and Napsterâs Scott Steinberg
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Online Marketing Tools
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Introductory and General Articles - Web Marketing Today Info Center
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Visionary Marketing Information Systems
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eRecruitment Trends and Techniques, NAFSA Regional Conferences, Autumn 2002
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Paul Shea Marketing Plan Series The Four Cs vs The Four Ps
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The New York Times
The acquisition represents a change of course for AOL, which has traditionally focused ad campaigns on its own Web properties. Marketing and Merchandising. It has been reported that by selling used books onlineâ online booksellers such as Amazon.com are doing to the book industry what Napster online direct marketing